# Virtual Event

[The state of the agent: a fireside chat with Todd Olson, live Sept. 22. Save your spot](/content/pendo-for-agents-virtual-event/?utm_source=pendo.io&utm_medium=banner&utm_campaign=agent-webinar-sep/index.html)

# Turn product analytics into _business outcomes_

Pendo's analytics tool that instantly tracks what drives user engagement, retention, and product success—no manual event tagging needed.

[Get a demo](/content/demo-pendo/?pi=analytics/index.html) [Explore Analytics](/content/product/analytics/#overview/index.html)

Watch this 2 minute demo to see Pendo Analytics in action.

## Go from guessing _to knowing_

01

### Get going, fast

Start collecting app and user data with little to no engineering effort. Pendo is up and running in hours, not months — no manual event tagging required.

02

### Start yesterday

Learn from the past with retroactive product analytics. Pendo captures historical behavior from day one, so you never lose insight before you set up tracking.

03

### Act on insights

Pendo surfaces the signals that matter and tells you exactly what to do next, so your team spends less time digging and more time improving.

## Get closer to your customers with _product analytics._

### Maximize product adoption

Know how your software is really used, and which features deliver the most value.

### Optimize every user journey

Track and compare how users navigate your app to spot drop-off and boost conversion.

### Integrate your business data

Combine insights from Pendo, your CRM, and third-party integrations so you can leverage product usage data across your company.

### Understand user behaviors

Analyze usage by segments to see how different groups of employees use your apps.

### Understand your product automatically

AI tagging reads your app's routing structure to identify every page and feature, so analytics, guides, and segments all work from the same complete picture — no manual tagging required.

### Rally teams around dashboards

Work across quantitative and qualitative data with automated, collaborative dashboards.

### Spot trends across apps

Find and remove workflow friction with AI-powered workflow journey insights.

### Make data-driven decisions

Baseline process adoption, workflow productivity, and app usage. Then, let AI-powered insights guide you towards improvements.

### Connect qualitative and quantitative insights

Understand the "why" behind the "what" with user feedback and session replays, connected to your analytics data.

## How others use Pendo Analytics

### Case study

**Cox Automotive uses Pendo to steer its business forward with fast, reliable product data**  
[Read now](/content/customers/cox-automotive-uses-pendo-to-steer-its-business-forward-with-fast-reliable-product-data/index.html)

### Case study

**How Pendo powers Okta’s end-to-end analytics and product adoption process**  
[Read now](/content/customers/how-global-payments-uses-pendo-to-make-data-driven-decisions/index.html)

## What is Pendo Analytics?

Pendo Analytics is a product analytics tool that helps you gain powerful product data and insights into how users move through your web and mobile applications. Easy to learn and use, with no specialized skills required, Pendo’s product analytics capabilities help you answer your most important product questions. Wondering what product analytics is in general? We have a great [guide to product analytics](/content/glossary/product-analytics/index.html) here to answer all your questions.

## How do I install Pendo Product Analytics?

Installing Pendo product analytics software is both easy and fast. You’ll need to install “the snippet,” a short JavaScript function that retrieves and loads the Pendo agent code (pendo.js), so that you can begin tracking usage, collecting feedback, and delivering messages and guides. Check out our [developer’s guide to installing the Pendo snippet](https://support.pendo.io/hc/en-us/articles/360046272771-Developer-s-Guide-To-Installing-the-Pendo-Snippet#overview-0-0).

## How do Pendo Analytics and Pendo In-app Guides work together?

Pendo is an end-to-end product experience platform that helps product teams build better software—across web and mobile. The platform consists of product and process **analytics** to understand how users or employees behave and feel, **in-app guides** to deliver messages or announcements that influence how users move through your app, **feedback** to keep a pulse on user sentiment and requests, and **roadmapping** to plan and prioritize your product initiatives.

## Want to see Pendo's web and product analytics _for yourself?_  
Schedule a custom web and product analytics demo and have an expert show you how Pendo works.

[Get a demo](/content/demo-pendo/?pi=analytics/index.html)

## Explore the Pendo Platform

### Product Analytics

Gain powerful product data and insights into how users move through your web and mobile applications. Track every feature interaction, session, and workflow to understand what drives retention—no manual event tagging needed.

[Explore Product Analytics](/content/product/analytics/index.html)

### Product Engagement Score (PES)

A single, quantitative metric that measures overall product engagement by combining three components—Adoption, Stickiness, and Growth.